:root{--paper:#f6f4ef;--ink:#272d28;--muted:#646960;--line:#d9dcd2;--pink:#edb7df}*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:35px}body{margin:0;background:var(--paper);color:var(--ink);font-family:Arial,Helvetica,sans-serif;font-size:15px;line-height:1.65}a{color:inherit;text-decoration:none}button,input,select,textarea{font:inherit}button{cursor:pointer}a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible,select:focus-visible,summary:focus-visible{outline:3px solid #a1348c;outline-offset:4px}h1,h2,h3,p{margin-top:0}h1,h2{font-weight:400;letter-spacing:-.055em;line-height:1.08}h1{font-size:clamp(58px,6.3vw,94px);margin-bottom:26px}h2{font-size:clamp(35px,4vw,56px);margin-bottom:25px}h3{letter-spacing:-.035em;font-size:24px;line-height:1.3;font-weight:500}em{font-family:Georgia,serif;font-weight:400}header,section,footer,.principles{padding-left:max(6vw,24px);padding-right:max(6vw,24px)}header{height:106px;display:flex;align-items:center;justify-content:space-between;border-bottom:1px solid var(--line)}.brand{font-family:Georgia,serif;font-size:40px;letter-spacing:-2px;line-height:1}.brand span{color:#ae4795}.brand small{font:8px Arial,sans-serif;letter-spacing:2px;display:block;margin-top:10px;color:var(--muted)}nav{display:flex;align-items:center;gap:34px;font-size:12px}.nav-cta{border:1px solid #a8aea0;border-radius:4px;padding:12px 22px}.menu{display:none}.hero{display:grid;grid-template-columns:1.03fr 1fr;gap:5%;padding-top:55px;padding-bottom:55px;align-items:center}.eyebrow{font-size:10px;font-weight:600;letter-spacing:1.8px;margin-bottom:30px}.eyebrow i{display:inline-block;background:#b9519e;width:7px;height:7px;border-radius:50%;margin-right:8px}.intro{color:var(--muted);max-width:440px;font-size:16px}.actions{display:flex;align-items:center;flex-wrap:wrap;gap:24px;margin-top:32px}.button{border:0;padding:16px 23px;display:inline-flex;justify-content:space-between;gap:28px;align-items:center;border-radius:3px;font-size:12px;font-weight:500;transition:background .2s,transform .2s}.button:hover{transform:translateY(-2px)}.dark{color:white;background:var(--ink)}.dark:hover{background:#46513f}.text-link{font-size:12px;border-bottom:1px solid #92988c;padding-bottom:6px;display:inline-block}.hero-note{display:flex;align-items:center;gap:14px;margin-top:43px}.hero-note p{font-size:11px;color:var(--muted);margin:0}.hero-note strong{font-weight:500;color:var(--ink)}.hero-note>span{font-size:32px;border:1px solid var(--line);width:43px;height:43px;display:grid;place-items:center}.hero-art{position:relative;background:#d4c9b7;min-width:0}.hero-art svg{display:block;width:100%;height:auto;max-height:575px;object-fit:cover}.art-label{position:absolute;left:22px;top:20px;font-size:9px;letter-spacing:1.5px;background:#f6f4efdf;padding:8px 12px}.art-caption{display:flex;justify-content:space-between;font-size:8px;letter-spacing:1px;padding:13px 15px;background:#e9e5db}.art-tag{position:absolute;bottom:70px;right:-20px;background:var(--pink);padding:19px 25px;width:175px;font-size:24px;line-height:1.12;transform:rotate(-5deg);box-shadow:0 8px 24px #282d2810}.art-tag span{position:absolute;right:16px;top:17px}.principles{display:flex;justify-content:space-between;gap:20px;border-block:1px solid var(--line);padding-block:22px;font-size:11px}.principles span:before{content:'✳';color:#738162;margin-right:16px}.section{padding-top:95px;padding-bottom:95px}.section-heading{display:grid;grid-template-columns:1.6fr 1fr;column-gap:10%;align-items:end}.section-heading>p{color:var(--muted);font-size:14px;max-width:310px;margin-bottom:29px}.services{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:30px}.services article{padding:28px;background:#eeeee7;border:1px solid #e1e3d9;display:flex;flex-direction:column}.services article:nth-child(2){background:#f1e9ee}.services article:nth-child(3){background:#e8ece5}.service-top{display:flex;justify-content:space-between;align-items:center;font-size:11px;color:var(--muted);margin-bottom:38px}.service-top span{font-size:36px;line-height:1;color:#59654d}.services h3{font-size:23px;margin-bottom:15px}.services p{font-size:13px;color:var(--muted)}.services ul{list-style:none;padding:0;margin:8px 0 30px;font-size:12px}.services li{padding:6px 0;border-bottom:1px solid #272d2810}.services article>a{font-size:11px;display:flex;justify-content:space-between;border-top:1px solid #272d2830;padding-top:19px;margin-top:auto;font-weight:600}.process{background:var(--ink);color:#f6f4ef;display:grid;grid-template-columns:1fr 1fr;gap:12%}.process .eyebrow{color:var(--pink)}.process>div>p:not(.eyebrow){color:#c2c7bb;font-size:14px;max-width:385px;margin-bottom:30px}.process ol{list-style:none;padding:0;margin:0}.process li{display:flex;gap:26px;border-bottom:1px solid #ffffff25;padding:21px 0}.process li:first-child{padding-top:0}.process li>span{color:var(--pink);font-size:12px;padding-top:5px}.process h3{font-size:21px;margin-bottom:10px}.process li p{font-size:13px;color:#c2c7bb;margin:0}.about{display:grid;grid-template-columns:.85fr 1fr;gap:12%;align-items:center}.about-card{background:#e3e6da;padding:38px;position:relative;min-height:465px;overflow:hidden}.about-card:after{content:'';width:280px;height:280px;border:1px solid #bdc4b1;border-radius:50%;position:absolute;top:75px;right:-95px;pointer-events:none}.about-card .eyebrow{font-size:9px}.monogram{font:180px Georgia,serif;line-height:1.1;letter-spacing:-18px;margin:10px 0 25px}.monogram span{color:#b85ca3}.about-card>p:not(.eyebrow){font:23px Georgia,serif;line-height:1.35;max-width:290px}.about-card hr{border:0;background:#b9c1af;width:45px;height:1px;margin:25px 0}.about-card small{font-size:9px;letter-spacing:1px;line-height:1.9}.about>div:last-child>p:not(.eyebrow){color:var(--muted);font-size:14px}.specialties{display:flex;gap:8px;flex-wrap:wrap;margin:25px 0 30px}.specialties span{padding:5px 11px;border:1px solid #cbd0c2;border-radius:30px;font-size:10px}.instagram-band{padding-block:42px;background:#ead8e5;display:flex;justify-content:space-between;align-items:center;gap:25px}.instagram-band .eyebrow{margin-bottom:13px}.instagram-band h2{font-size:35px;margin:0}.outline{border:1px solid #929086}.contact{display:grid;grid-template-columns:1fr 1.1fr;gap:9%}.contact h2{font-size:clamp(40px,4vw,58px)}.contact>div>p:not(.eyebrow){max-width:385px;color:var(--muted);font-size:14px}.contact-options{display:flex;align-items:start;flex-direction:column;gap:22px;margin-top:35px}form{background:#fff;padding:32px;border:1px solid var(--line);border-radius:5px}form h3{margin-bottom:5px}form>p{font-size:12px;color:var(--muted);margin-bottom:25px}.form-row{display:grid;grid-template-columns:1fr 1fr;gap:16px}label{display:block;font-size:11px;font-weight:500;margin-bottom:17px}input,select,textarea{display:block;width:100%;padding:12px 10px;background:#fafaf7;border:1px solid #d9ddd2;border-radius:3px;color:var(--ink);margin-top:7px;font-size:13px}textarea{resize:vertical;min-height:100px}.consent{display:flex;gap:9px;font-size:11px;font-weight:400;color:var(--muted);align-items:start}.consent input{width:15px;height:15px;margin:2px 0;accent-color:var(--ink);flex-shrink:0}.privacy-trigger{background:none;border:0;text-decoration:underline;padding:0;color:inherit;font:inherit}form>.button{width:100%}form .form-hint{font-size:11px;margin-top:13px;margin-bottom:0}#form-result{font-size:12px;margin-top:12px}#form-result:empty{display:none}.faq{padding-top:0;max-width:1060px;margin:auto}.faq h2{font-size:33px}.faq .eyebrow{margin-bottom:18px}details{border-bottom:1px solid var(--line);padding:21px 0}summary{cursor:pointer;list-style:none;display:flex;justify-content:space-between;gap:20px;font-size:14px}summary::-webkit-details-marker{display:none}details p{font-size:13px;color:var(--muted);max-width:710px;margin:17px 0 0}details[open] summary span{transform:rotate(45deg)}footer{border-top:1px solid var(--line);padding-top:28px;padding-bottom:28px;display:flex;align-items:center;justify-content:space-between;gap:24px}footer img{object-fit:cover;object-position:50% 49%;mix-blend-mode:multiply}footer p{font-size:11px;color:var(--muted);margin:0}footer>a,footer button,footer>small{font-size:11px;color:var(--muted)}dialog{border:1px solid var(--line);padding:35px;max-width:550px;width:90%;color:var(--ink);background:var(--paper);border-radius:6px}dialog::backdrop{background:#17201799}dialog h2{font-size:30px;margin-top:20px}dialog p{font-size:14px}#close-privacy{float:right;background:transparent;border:0;font-size:20px}.skip{position:fixed;top:-100px;left:20px;z-index:10;background:white;padding:10px}.skip:focus{top:10px}
@media(min-width:1600px){body{max-width:1600px;margin:auto}}@media(max-width:1050px){nav{gap:19px}.hero{gap:4%}h1{font-size:65px}.actions{gap:17px}.services article{padding:22px}.services h3{font-size:21px}.contact{gap:5%}form{padding:24px}.about{gap:7%}.principles{font-size:10px}.principles span:before{margin-right:8px}}@media(max-width:760px){header{height:86px;position:relative}.brand{font-size:33px}.menu{display:block;background:none;border:1px solid var(--line);padding:8px 12px;font-size:12px}nav{display:none;position:absolute;top:85px;left:0;right:0;background:var(--paper);padding:24px;z-index:5;border-bottom:1px solid var(--line)}nav.open{display:flex;flex-direction:column;align-items:stretch}.hero{grid-template-columns:1fr;padding-top:38px;gap:35px}.hero .eyebrow{font-size:8px;margin-bottom:24px}h1{font-size:64px}.intro{font-size:15px}.hero-note{margin-top:26px}.hero-art svg{max-height:460px}.art-tag{right:-10px;bottom:55px}.principles{display:grid;grid-template-columns:1fr 1fr;gap:14px;font-size:10px}.section{padding-top:60px;padding-bottom:60px}.section-heading{display:block}.section-heading>p{max-width:100%}.services{grid-template-columns:1fr;gap:14px;margin-top:26px}.service-top{margin-bottom:22px}.services h3{font-size:25px}.services ul{margin-bottom:24px}.services article{padding:26px}.process,.about,.contact{grid-template-columns:1fr;gap:40px}.about-card{min-height:400px}.monogram{font-size:140px}.instagram-band{align-items:start;flex-direction:column;padding-block:32px}.instagram-band h2{font-size:30px}.contact{gap:30px}.contact h2{font-size:45px}.faq{padding-top:5px}.faq h2{font-size:29px}footer{flex-wrap:wrap;justify-content:start;column-gap:24px}footer p{width:calc(100% - 166px)}.form-row{grid-template-columns:1fr;gap:0}form{padding:24px 20px}.contact-options{margin-top:24px}.eyebrow{font-size:9px}.art-caption{font-size:7px;letter-spacing:.4px}input,select,textarea{font-size:16px}}@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}
.brand img{display:block;width:190px;height:64px;object-fit:cover;object-position:center 49%;mix-blend-mode:multiply}@media(max-width:760px){h1{font-size:54px}.brand img{width:160px;height:56px}}
/* Fotografías originales de proyectos y contenido del folleto. */
.hero-photo>img{display:block;width:100%;height:575px;object-fit:cover;object-position:center 58%}.hero-photo .art-label{font-size:8px;letter-spacing:1.1px}.hero-photo .art-caption{background:#e9e5db}.projects{padding-top:0}.project-layout{display:grid;grid-template-columns:1fr 1fr;gap:30px;margin-top:25px}.project-layout figure{margin:0;min-width:0}.project-main{grid-column:1}.project-photo{display:block;position:relative;overflow:hidden;background:#252520}.project-photo img{width:100%;height:auto;aspect-ratio:16/9;object-fit:cover;display:block;transition:transform .3s}.project-photo:hover img{transform:scale(1.025)}.project-photo>span{position:absolute;bottom:14px;right:14px;padding:7px 12px;background:#f6f4eff0;font-size:10px}.project-layout figcaption{display:flex;justify-content:space-between;padding:12px 0;color:var(--muted);font-size:10px;letter-spacing:.7px}.project-story{padding:4px 20px 10px 28px}.project-story .eyebrow{margin-bottom:16px}.project-story h3{font-size:35px;line-height:1.1;margin-bottom:18px}.project-story>p:not(.eyebrow){font-size:13px;color:var(--muted);max-width:370px}.project-story .text-link{margin-top:8px}#project-viewer{max-width:1200px;width:94vw;padding:18px;background:#191d19;color:#fff;border:0}#project-viewer::backdrop{background:#101510e8}#expanded-photo{display:block;max-width:100%;max-height:77vh;object-fit:contain;margin:auto}#close-project{display:block;margin:0 0 14px auto;color:white;background:transparent;border:1px solid #ffffff70;padding:8px 14px;font-size:12px}#photo-caption{margin:14px 0 0;font-size:13px;text-align:center}@media(max-width:1050px){nav{gap:16px}.project-story{padding-left:5px}.project-story h3{font-size:29px}}@media(max-width:760px){.hero-photo>img{height:440px;object-position:center 57%}.projects{padding-top:0}.project-layout{grid-template-columns:1fr;gap:23px}.project-story{padding:4px 0 15px}.project-story h3 br{display:none}.project-story h3{font-size:30px;word-spacing:3px}.project-story>p:not(.eyebrow){max-width:none}.hero-photo .art-label{left:12px;font-size:7px}.hero-photo .art-caption{font-size:7px}}
.project-shortcuts{display:flex;flex-wrap:wrap;gap:12px;margin-bottom:35px}.project-shortcuts a{font-size:12px;border:1px solid var(--line);border-radius:30px;padding:8px 16px}.project-shortcuts a:hover{background:#ead8e5}.stand-project{border-top:1px solid var(--line);padding-top:65px;background:#eeefe9}.stand-project .project-main img{aspect-ratio:4/3}.stand-detail .project-photo img{aspect-ratio:4/3;object-position:center 58%}@media(max-width:760px){.stand-project{padding-top:45px}.stand-project .eyebrow{line-height:1.8}.stand-detail .project-photo img{aspect-ratio:3/4}.project-layout figcaption{flex-wrap:wrap;gap:5px}}
/* Etapa 1: propuesta de valor, dos públicos y contacto visible. */
.conversion-hero{grid-template-columns:1.05fr 1fr;gap:5%}.conversion-hero h1{font-size:clamp(43px,4.6vw,68px)}.audience-actions{display:flex;flex-direction:column;align-items:flex-start;gap:12px;margin-top:28px}.audience-actions .button{min-width:285px}.hero-whatsapp{margin-top:24px}.conversion-hero .hero-note{margin-top:25px}.audience-photos{display:grid;gap:16px}.audience-photo{display:block;position:relative;overflow:hidden;background:#252520;min-width:0}.audience-photo img{display:block;width:100%;height:255px;object-fit:cover;object-position:50% 55%}.audience-photo:after{content:'';position:absolute;inset:40% 0 0;background:linear-gradient(transparent,#000b);pointer-events:none}.audience-photo>span{position:absolute;bottom:20px;left:22px;right:20px;color:white;z-index:1;font-size:20px;line-height:1.4}.audience-photo small{display:block;font-size:9px;letter-spacing:1.7px;margin-bottom:6px}.mobile-contact{display:none}@media(max-width:760px){.conversion-hero{grid-template-columns:1fr}.conversion-hero h1{font-size:46px}.audience-actions{align-items:stretch}.audience-actions .button{min-width:0;font-size:12px;padding:15px}.audience-photo img{height:225px}.mobile-contact{position:fixed;display:flex;justify-content:space-between;gap:15px;bottom:12px;left:16px;right:16px;z-index:8;background:var(--ink);color:white;padding:15px 19px;border:1px solid #ffffff50;border-radius:5px;box-shadow:0 4px 18px #0003;font-size:13px}.mobile-contact span{color:var(--pink);font-size:12px}footer{padding-bottom:95px}}
/* Retrato y trayectoria de la fundadora. */
.about-card{text-align:center;align-self:start}.about-card:after{display:none}.karina-portrait{display:block;width:min(100%,290px);height:auto;aspect-ratio:1;border-radius:50%;object-fit:cover;object-position:center 30%;margin:15px auto 28px;border:6px solid #f6f4ef;box-shadow:0 0 0 1px #c4cbb8}.about-card>p:not(.eyebrow){margin-inline:auto}.about-card hr{margin-inline:auto}.karina-story{margin:26px 0 20px;padding:17px 0;border-block:1px solid #cbd0c2}.karina-story summary{font-weight:600;font-size:14px;align-items:center}.karina-story summary span{font-size:20px;color:#95437f}.story-content{padding-top:24px}.story-content .eyebrow{font-size:9px;color:var(--muted);margin:0 0 16px}.story-content h3{font-size:27px}.career-path{list-style:none;margin:25px 0;padding:0 0 0 20px;border-left:1px solid #c4cbb8}.career-path li{position:relative;padding:0 0 25px 5px}.career-path li:last-child{padding-bottom:0}.career-path li:before{content:'';position:absolute;left:-25px;top:7px;width:9px;height:9px;background:#ac5797;border-radius:50%;box-shadow:0 0 0 4px var(--paper)}.story-content h4{font-size:14px;font-weight:600;margin:0 0 8px}.karina-story .story-content p:not(.eyebrow){font-size:13px;margin:0;line-height:1.75}.story-personal{background:#eeeee7;padding:20px;margin:25px 0}.story-content>.text-link{margin-bottom:5px}@media(max-width:760px){.karina-portrait{width:240px}.about-card{min-height:0;padding:28px}.about-card small{font-size:10px}.story-content h3{font-size:25px}}
.testimonials{background:#eeeee7}.testimonial-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;margin-top:24px}.testimonial-grid figure{margin:0;background:var(--paper);padding:32px;display:flex;flex-direction:column;border-top:3px solid #b469a0}.testimonial-grid blockquote{font:24px/1.5 Georgia,serif;margin:0 0 25px}.testimonial-grid h3{font-size:23px;margin-bottom:12px}.testimonial-grid figure>p:not(.eyebrow){font-size:13px;color:var(--muted)}.testimonial-grid figcaption{margin-top:auto;display:flex;flex-direction:column;gap:5px;font-size:11px;color:var(--muted)}.testimonial-grid figcaption strong{font-size:13px;color:var(--ink);font-weight:600}.testimonials .testimonial-note{font-size:11px;color:var(--muted);margin:20px 0}.testimonial-grid .eyebrow{margin-bottom:22px}@media(max-width:760px){.testimonial-grid{grid-template-columns:1fr}.testimonial-grid figure{padding:25px}.testimonial-grid blockquote{font-size:22px}}
/* Retrato reconstruido con fondo continuo para el encuadre circular. */
.portrait-frame{width:min(100%,290px);aspect-ratio:1;border-radius:50%;overflow:hidden;background:#dedfd7;border:6px solid var(--paper);box-shadow:0 0 0 1px #c4cbb8;margin:15px auto 28px;display:flex;justify-content:center;align-items:center}.portrait-frame .karina-portrait{width:100%;height:100%;max-width:100%;aspect-ratio:1;object-fit:cover;object-position:center;border:0;border-radius:0;box-shadow:none;margin:0}.client-projects{border-top:1px solid var(--line);margin:30px 0;padding-top:28px;display:grid;grid-template-columns:1fr 1fr;gap:24px}.client-projects>div{grid-column:1/-1}.client-projects h3{margin-bottom:0}.client-projects .eyebrow{margin-bottom:10px}.client-projects h4{font-size:20px;font-weight:500;margin:0 0 10px}.client-projects article p{font-size:13px;color:var(--muted)}.client-projects small{font-size:10px;color:var(--muted)}@media(max-width:760px){.portrait-frame{width:260px;max-width:100%}.client-projects{grid-template-columns:1fr}}